Journal of East Asian studies

The graduate school of east asian studies, Yamaguchi university

PISSN : 1347-9415
NCID : AA11831154

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Journal of East Asian studies Volume 22
published_at 2024-03-01

Developing the technology acceptance model (TAM) to examine fintech adoption in the Microfinance Institution (MFI) : an empirical study in Laos

Developing the technology acceptance model (TAM) to examine fintech adoption in the Microfinance Institution (MFI) : an empirical study in Laos
Phongsounthone Somesanook
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『東アジア研究』第22号-001.pdf
This study examines the factors that affect fintech adoption in microfinance institutions (MFIs) in Laos. We developed a theoretical model by extending the Technology Acceptance Model (TAM) with perceived risk, government support, and regulation. To collect data, we formulated a questionnaire and surveyed a randomly selected sample of managing directors from MFIs, resulting in 74 responses. Subsequently, we conducted an empirical analysis to assess the reliability and validity of the model in predicting MFIs’ intentions to adopt fintech. We utilized Structured Equation Modeling (SEM) to test the proposed hypotheses. The results provide useful insights for practitioners in implementing strategies to promote influential factors while addressing and overcoming inhibiting factors in fintech adoption. This study contributes to the existing literature by developing and verifying the effectiveness of the extended TAM for investigating fintech adoption.
Creator Keywords
Fintech adoption
Microfinance institution
Operational efficiency
Financial inclusion